Greenpeace commissioned us to devise creative interventions that confront the role of industrial food in the climate crisis.

We decided we would appropriate an ice cream van that would sell our own bespoke packaged ice cream. 

The twist is our ice cream flavours will be named after the consequences of the UK’s involvement in the climate-cirital destruction of forests across Brazil that are burnt to make space for cattle and to grow soya for UK meat and dairy production – displacing and destroying Indigenous Peoples’ lives.

Ice cream is free. The price you pay is the consequence.

Enter the Bad Taste Van.